Information for Authors

4. Marketing and Distribution

The University of Calgary Press has an active marketing program, including sales representation within Canada and abroad. To make this program successful we welcome your advice and cooperation. The close relationship that the Press has developed with many North American university libraries and agents assures the effective and appropriate distribution of your book. You can assist us greatly by providing the names of appropriate individuals, societies, institutions, and scholarly conferences that might have an interest in your book.

Book Reviews. Favourable book reviews, published in appropriate places, can be crucial to the marketing prospects of your book. Soon after your book has been accepted for publication, you will be asked to complete an Author Publicity Form which (among other things) asks for a list of names and addresses of scholarly journals or periodicals that might be interested in publishing reviews of your book. As soon as your book is published, we will send copies to appropriate individuals or journals for review. We ask publishers of reviews to send us copies so that we may include extracts in future publicity. We will forward copies to you as they are received.

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